We are looking for a pioneer group of charities to join our new learning circle into the future of legacy fundraising. Legacy Fundraising 2.0 is a new learning consortium from …
Devlin Fleming Scottish Fundraising Conference
Thursday 24th September 2020 We are proud to be speaking at the upcoming Online Scottish Fundraising Conference run by Devlin Fleming Consultants. Ashley Rowthorn will be sharing advice on how …
Why talking about gifts in wills is more important than ever.
In such incomparable times, talking about legacies may seem even more difficult than usual. Many are grieving for loved ones, and many more are feeling uncertain about their future health …
Planning: priority or pointless?
I’m a huge fan of planning for fundraising in general and legacy fundraising in particular. In my first role as a fundraiser (longer ago than I care to remember) we …
Legacy giving is an act of true love
We celebrate Valentine’s Day in our family each year with a special breakfast. I’m going to come clean and admit that my wife does all the heavy lifting on this, …
Legacies the Missing €100 million
We are pleased to announce that Ashley will be speaking as part of Ask Direct’s Fundraising School in Dublin on Thursday 28th February 2019. Legacy giving is one of the …
Hospice UK Fundraising Conference 2019 – A deep dive into Legacy Fundraising and why it matters
We are pleased to announce that Ashley Rowthorn will be the closing plenary speaker at this year’s Hospice UK Conference on Tuesday 12th February 2019. Inspired by Legacy Voice’s recent …
It’s time to focus on donor impact not will writing
What are the main challenges facing legacy giving in 2019? This was the question put to a panel at the IoF Legacy & In Memory meeting in London yesterday. No …
Finding our Voice
Being a legacy fundraiser has never been easy. Historically there’s been a perpetual sense of, ‘always the bridesmaid, never the bride’ as we’ve doggedly sought to overcome taboos, sway internal …
Why the secret of legacy giving is hidden in the life story of your best donors.
My Grandad’s life what a rich tapestry, as bold, colourful and varied as his somewhat questionable collection of Hawaiian shirts.